Quality standards
Clarity before
the first conversation.
A shared standard for transparent sources, genuine intent and clearly defined campaigns.
For publishers
- ✓Provide accurate business and source information.
- ✓Disclose landing pages, channels and any sub-publishers.
- ✓Generate genuine consumer-initiated interest.
- ✓Follow agreed category, location and consent requirements.
- ✓Get approval before changing sources or advertising claims.
For buyers
- ✓Define the customers and locations you can serve.
- ✓Confirm any professional authorization required for your category.
- ✓Agree acceptance, operating hours and capacity.
- ✓Document pricing, qualification and dispute rules.
- ✓Review a controlled test before scaling.
Fabricated, coached, incentivized or misleading enquiries are not accepted. Regulated categories require a separate review of the applicable advertiser, marketing and consent requirements before activation.
Your next chapter starts
with a better connection.
Tell us what you bring. Let’s find the right fit.